DYA campaign
October 20th, 2007
I apologize for the lack of the updates lately, been caught up with work… anyway, I saw this poster two weeks ago and it really got my attention. I got closer to see what it was about and after staring at the picture for a few seconds, I realized it was DYA’s (Detente Y Ayuda, Stop And Help) latest campaign. The slogan goes something like this: “Everyone that has done something in the world, has done it in a voluntary way”. It’s Gandhi in the picture wearing a DYA vest. There’s also another version of the campaign where you see Ernesto Che Guevara’s picture instead. Good, eh?








